Digital marketing for service businesses
Digital Marketing Services That Scale With Your Business
Rogue Star Marketing helps service businesses of every size get found, win more leads and book more jobs, with SEO, paid ads and automation built around how your business runs. From SEO and content optimization to targeted digital marketing campaigns, we help businesses strengthen their online presence and reach their marketing goals.
- Month to month SEO
- No setup fee on SEO
- Works with all major CRMs
We integrate with all major CRMs and software
Pick your channels
Where are your next customers searching?
Start with one channel or run them all. Every lead lands in the same system, so nothing gets lost.
- AI searchGet recommended when customers ask ChatGPT, Gemini or Perplexity.
- Google SearchRank for the services and cities you want to own.
- Google MapsShow up in the map pack when nearby customers search.
- Google Ads and Local Services AdsQualified leads this month, at a predictable cost.
- Your past customersEmail and text campaigns that bring back repeat business and referrals.
Get found on Google, Google Maps and AI search.
We handle the search work that brings local customers to your business: your website, your Google Business Profile, your listings and your content. You run your business.
- Month to month
- No setup fee
- Blog posts and new web pages included
- WordPress, Webflow, HighLevel and HTML sites
From sign-up to work in progress
- 1Choose a plan
Check out securely through Stripe. Billing is monthly and you can cancel with 30 days notice.
- 2Tell us about your business
A short intake form for each website so we know your services, areas and goals.
- 3Grant access
A simple checklist for your website, Google Business Profile and analytics.
- 4We get to work
We take it from there.
Search has changed.
Customers find local businesses on Google, in the map pack and through AI tools like ChatGPT and Google's AI answers. Our plans cover all three.
Rank on Google
Technical fixes, on-page optimization and structured data so search engines understand what you do and where you do it.
Win the map pack
Ongoing profile management so you compete in the map pack for the searches that matter in your area.
Get recommended by AI
Answer engine and generative engine optimization so ChatGPT, Google's AI Overviews, Gemini and Perplexity can find, trust and recommend your business.
Everything it takes to show up when customers search.
Technical fixes, on-page optimization and structured data.
Compete in the map pack for the searches that matter in your area.
Accurate, consistent listings across the directories search engines and AI tools rely on.
Service and city page content written to rank and to turn visitors into calls.
Structured data, consistent mentions and content that answers the questions your customers ask.
A search strategy built around what your customers actually type.
Two plans. No contracts.
Each plan covers one website and one business location.
Local Search Essentials
A strong local foundation for businesses that want to start ranking.
- Website audit and search strategy
- Keyword and competitor research
- On-page and technical optimization
- Google Business Profile management
- Citation and local listing work
- SEO content for your service and city pages
- Structured data and AI search optimization
Local Search Growth
A higher level of monthly activity for businesses in competitive markets.
- Everything in Essentials, with more work each month
- More SEO content each month, including blog posts and new web pages
- More Google Business Profile and listing work each month
- AI visibility monitoring to track how often AI tools recommend you
- Ongoing AI search improvements based on that tracking
- Competitor tracking
- Local link and mention outreach
More than one location or brand? Each additional one is 20% off your plan's monthly price, and you can add them at checkout.
PPC and LSA built for your market, not a template.
We architect campaigns around your customer avatar, service lines, and capacity: tight keyword maps, high-intent audiences, and conversion-ready landing paths, so you get qualified leads at a predictable cost.
- Multi-campaign buildout: service and geo splits, brand vs. non-brand, capacity-aware budgets.
- Tracking and targeting: complete tracking, real sales fed back to ads, remarketing and customer lists aimed at your ideal buyers.
- Optimization and reporting: weekly audits, bid and budget shifts, search-term pruning, clear monthly reports.
- Search and LSA strategy: exact-match keyword clusters, negative-keyword hygiene, and LSA category tuning by service and geo.
Customized Automation Solutions for Your Business
Automations that do the busywork, so your team doesn't. We design workflows that capture every lead, route it to the right owner, follow up automatically, and keep your CRM clean, so your time is spent on strategy and revenue, not typing reminders and hoping things get done.
Lead Tracking and Follow-Ups
Centralized lead tracking so you always know where leads are coming from and where they are in the pipeline, with instant, consistent follow-up.
- Automatic Email and SMS Follow-UpsInstant, consistent follow-up that helps reduce missed opportunities and increases conversion rates.
- Call Tracking and RecordingTrack inbound calls, measure campaign effectiveness, and improve customer service through call recordings.
- Automated Appointment RemindersReduce no-shows and last-minute cancellations with automated text and email reminders.
- Automated Email and SMS Promotional CampaignsStay in front of past customers with targeted campaigns that drive repeat business and referrals.
Reputation Management
From requesting the review to responding and reposting, we do it all for you.
Scheduled Service Reminders and Annual Follow-ups
Postcards, emails, and texts, all set up and scheduled based on your specific recurring frequency.
Send Customized Gifts Based on Price Points
We custom design your packaging and cards, then set up gift tiers based on the price points of your choosing.
Ready to fill the schedule?
Month to month SEO · No setup fee on SEO · Flexible plans for every size
Proven in the field, not in theory
Workflows that send leads to the right rep.
Workflows that send leads to the right rep and data that syncs to your CRM, so teams move prospects from first touch to sales-ready, automatically.
We've spent 25 years in the service industry cracking the code on growth. The automation systems we created didn't just work for us. They've helped businesses across the country add millions in revenue and scale faster than ever.
Pricing
Capture. Convert. Grow.
Paid ads, SEO, and automations that turn clicks into booked jobs.
Automations
Custom built-for-you automations to help grow your business
Two plans: Core Automations at $497 per month and Premium Automations at $997 per month, each with a one-time setup. A full suite of automation services to systemize your business processes and customer interactions.
- Lead TrackingCentralized lead tracking so you always know where leads are coming from and where they are in the pipeline.
- Automatic Email and SMS Follow-UpsInstant, consistent follow-up that helps reduce missed opportunities and increases conversion rates.
- Reputation ManagementAutomated review requests and monitoring to help generate more 5-star reviews and strengthen your online reputation.
- Automated Appointment RemindersReduce no-shows and last-minute cancellations with automated text and email reminders.
- Automated Email and SMS Promotional CampaignsStay in front of past customers with targeted campaigns that drive repeat business and referrals.
- Call Tracking and RecordingTrack inbound calls, measure campaign effectiveness, and improve customer service through call recordings.
Local SEO
SEO, AEO and GEO for Google, Maps and AI search
No setup fee, month to month. Two plans: Local Search Essentials at $750 and Local Search Growth at $1,500.
- Website Audit and Search StrategyA clear plan built around your services, service areas and goals.
- Keyword and Competitor ResearchA search strategy built around what your customers actually type.
- On-Page and Technical OptimizationTechnical fixes and on-page work so search engines understand what you do and where you do it.
- Google Business Profile ManagementCompete in the map pack for the searches that matter in your area.
- Citation and Local Listing WorkAccurate, consistent listings across the directories search engines and AI tools rely on.
- SEO Content for Your Service and City PagesBlog posts and new web pages written to rank and to turn visitors into calls.
- Structured Data and AI Search OptimizationSo ChatGPT, Google's AI Overviews, Gemini and Perplexity can find, trust and recommend your business.
Ads Management
Google Ads and LSA Management
Full campaign buildout and tracking. Everything you need to start advertising in Google search results and Google Local Services Ads.
- Full Custom Campaign BuildoutOngoing testing of ad copy, headlines, and offers to prevent ad fatigue and improve conversion rates.
- Multiple Service CampaignsSeparate campaigns for each service so high-value jobs don't get buried under lower-ticket searches.
- Industry-Specific Negative Keyword OptimizationAggressively filters out junk traffic and irrelevant clicks to protect your budget.
- Conversion Tracking and AttributionKnow exactly which ads, keywords, and campaigns are generating real leads and revenue.
- Landing Page ConsultationAd performance is only half the battle. We help improve page structure, messaging, trust signals, and conversion flow.
- Data-Driven TargetingDecisions based on real search behavior and conversion data.
Custom Software Solutions
All automations and more
Get a custom, integrated stack that shortens speed-to-lead, boosts close rates, and fills capacity, complete with CRM-level integrations, on-brand experiences, and ongoing staff training.
- All Core Automations features
- Offline conversion imports from CRM and phone to ad platforms
- Pipeline design, lead scoring, and lifecycle automations
- Biweekly Zoom calls to train staff to fully maximize your new software
- Dedicated growth lead, monthly executive strategy call and quarterly business review
- Postcard follow-ups to site visitors and past customers (with QR and call tracking)
- GBP management (posts, services, Q&A, products) across multi-location footprints
- Review generation system (timed requests, routing, response playbooks)
*Buildout cost TBD. *Subscription plan pricing covers access to our platform and core features. However, additional usage fees will apply for services such as third-party integrations, ad placements, SMS messaging, phone calls, and other metered features. These charges are billed separately and are not included in the subscription price.
Questions
Frequently Asked Questions
What digital marketing services does Rogue Star Marketing offer?
Rogue Star Marketing offers digital marketing services, including Google Ads management, targeted PPC campaigns, local SEO, lead tracking, reputation management, and marketing automation to help businesses attract customers and increase conversions.
How can digital marketing services help my business generate more leads?
Digital marketing services can improve online visibility, reach potential customers through targeted advertising, and automate follow ups to convert more inquiries into qualified leads and sales.
What marketing automation solutions can help my business save time?
Marketing automation solutions can streamline lead follow-ups, appointment reminders, review requests, and customer communications, helping your team save time and manage customer interactions more efficiently.
How can an agency help improve my business's digital marketing strategy?
A digital marketing agency can help improve your online presence through SEO, custom tools, and automation solutions that streamline workflows, attract potential customers, and support business growth.
Do you offer local SEO?
Yes. Our local SEO plans help your business show up on Google, Google Maps and AI search like ChatGPT, with blog posts and new web pages included. Plans start between $750 and $1,500 per month with no setup fee.
Do you help my business show up in AI search like ChatGPT?
Yes, and it's included in every SEO plan. We optimize for the answers AI tools like ChatGPT, Google's AI Overviews, Gemini and Perplexity give: structured data that tells AI exactly what you do and where, consistent listings and mentions across the sources AI tools trust, and content written to answer the questions your customers ask.
How long does local SEO take to show results?
Most businesses see early movement in 60 to 90 days, with stronger results building over 4 to 6 months. The timeline depends on how competitive your market is and where your website and profile are starting from.
Ready to grow your business?
Book a strategy call and we'll show you where to start.